December 27, 2024
Story [#23]

Robots Do the Work?

Or a minute on the human factor.

At the heart of every business—are people.

Why does business even exist?

To deliver value to clients, solve their problems, and help them achieve their goals. Companies, projects, and innovations exist for one reason: people.

There’s no such thing as B2B.

It’s all Human to Human.

But it’s not that simple.

People are also the biggest business problem.

Starting with the “bus problem”—when a key employee is deeply involved in a critical process, it immediately becomes a high-risk zone.

Ending with cybersecurity concerns and access to sensitive, confidential information.

Employees aren’t just another “resource.”

They are the very foundation of your business. Every success depends on their talent, knowledge, and motivation.

Big challenges?

Groundbreaking projects?

It’s all about the team. No one builds a factory or launches a rocket alone.

A great team can take a company to new heights.

Hearing client praise is always satisfying.

But there’s another side to it.

One person can destroy everything.

Unhappy clients, missed deadlines, critical mistakes—all of it comes down to the human factor.

Entrepreneurs constantly find themselves between a rock and a hard place.

On one side, a team that makes mistakes (it happens), but genuinely tries their best.

On the other side, there’s a client who, understandably, is upset.

What to do about it?

  • Feedback.
  • Mistakes happen, but they’re lessons in disguise. It’s the entrepreneur’s job to investigate, provide clear, constructive feedback, and show support to the team.
  • Take decisive action.
  • Sometimes, the only solution is to part ways with an employee. And sometimes… with a client.
  • Hire people who are passionate.
  • Hiring is always a risk. No one is perfect. But as my first mentor told me: “Look for those with fire in their eyes.” They’ll dig deep, learn, and grow.

I spent 20 years building a business where people were the most valuable asset.

In IT outsourcing, your reliance on the team is especially pronounced.

A single disruption or employee leaving can cost a fortune.

But even if people aren’t as central to your business model, managing your team remains a critical challenge.

You can’t eliminate the problem entirely.

You can only reduce risks and improve control.

This is one reason why, after building a company with 100+ employees and offices across multiple countries, I shifted to solopreneurship.

Today, it’s possible to run a business with a small tiny team.

Where dozens of people were once needed for routine tasks, automation and AI now step in. This frees you up to focus on attracting talented, reliable, and driven individuals.

How to reduce the human factor risk?

  • Automation and Digitalization.
  • Tasks that once needed entire teams can now be managed by AI and no-code tools. This drastically lowers reliance on people for routine processes.
  • Knowledge Base.
  • Document processes, instructions, checklists, and project details. It speeds up onboarding for new employees, preserves critical information, and simplifies knowledge transfer.

No matter the scale of your business, a knowledge base is essential.

Entrepreneurs should implement one as early as possible.

  • Processes and checklists. How should tasks be executed?
  • Roles and responsibilities. Who is responsible for what?
  • Project and client documentation. From onboarding to offboarding.

A knowledge base helps cut the cost and time required to train new team members.

It also makes it easier to work with external partners, contractors, and freelancers—while maintaining full control.

Don’t overlook the importance of these tools.

If I had tools like these 20 years ago when I was just starting out—and someone explained their value to me—it would have been the very first thing I set up.

Disclaimer.

Every business has its nuances, and every founder has their unique context and resources. Whether or not my advice applies depends on your situation, experience, and needs. But one thing is universal—use your brain.

Think about how to apply the advice in your context before acting.

Your way.

Your First Knowledge Base

A knowledge base is an essential business asset. It allows you to:

  • Store vital information,
  • Speed up employee onboarding,
  • Reduce mistakes and inefficiencies.

For years, we’ve relied on Confluence—a solid, proven tool. Back when we started, there were no other serious alternatives. Now, the amount of information we’ve accumulated makes switching tools impractical.

But times have changed.

If I were starting today or working as a solopreneur, I’d choose Notion.

Why?

  • Flexibility: It’s perfect for small teams and solo entrepreneurs.
  • Ease of use: While it may look intimidating at first, its capabilities more than justify the learning curve.

And one more thing.

A quick video I made on the topic. Might be useful.
How little it turns out we need for happiness!
Just a faithful, reliable friend.

And finally, here it is!
My dearest, most trustworthy ally.
60 tons of armor, loyalty, and dependability.
Never let me down.
Never leave me.

Battle robots—they’re a girl’s best friend.
That’s what I think.

From the journal of Nyx Thorne.

Every founder has their own way of getting through hard days.

Mine is Nyx Thorne — a fictional hero I created to remind myself that clarity, courage, and rebellion are always possible.

Her journal reminds me (and maybe you) that it’s okay to struggle — and still move forward.
How little it turns out we need for happiness!
Just a faithful, reliable friend.

And finally, here it is!
My dearest, most trustworthy ally.
60 tons of armor, loyalty, and dependability.
Never let me down.
Never leave me.

Battle robots—they’re a girl’s best friend.
That’s what I think.

From the journal of Nyx Thorne.
That’s all for today. See you next week.
- Eugene

Join the “most offbeat” Businessletter on entrepreneurship.

And get free eBook Business Black Box Unpacked on business processes and systems.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Autjor avatar

Hi, I’m Eugene.

Strategist, operator, and product builder helping founders escape operational chaos and build businesses that work without them.

Over the past 20+ years, I’ve grown an international agency from one-person freelance to a multimillion-dollar business. I’ve led teams, scaled systems, burned out, rebuilt, and learned (the hard way) what it really takes to run a business that doesn’t consume your life.
Today, I work with small business owners and independent founders who’ve outgrown hustle advice and need practical structure.

I help them make sense of complexity, design simple systems, and create the kind of business they actually want to run.

More Stories

Story [#59]
September 5, 2025

Don’t hire until your system is ready

Story [#58]
August 29, 2025

No structure? Say goodbye to growth

Story [#57]
August 22, 2025

The Myth of the Always-On Founder

Story [#56]
August 15, 2025

Growth isn’t the goal. Resilience is.

Story [#55]
August 8, 2025

Why smaller teams feel bigger

Story [#53]
July 25, 2025

You don’t need a heroic team

Story [#52]
July 18, 2025

Growth that kills you

RECENT ISSUES OF

Founder Stories

September 12, 2025

If your calendar’s full, your mind isn’t clear

Or minute of mistaking busyness for leadership

In the early days of my agency, we all sat in one office. Nothing was formal. No scheduled calls. No endless meetings. We solved problems by walking over to someone’s desk, or chatting at the coffee machine. When we needed “strategy sessions,” they quickly turned into pizza-fueled team hangouts, fun, but not productive. I didn’t mind. It felt natural, even healthy. I thought: this is how small companies work.
September 5, 2025

Don’t hire until your system is ready

Or minute of confusing new people with new progress

At a certain point, we hit a ceiling. Our delivery was solid. The team was experienced. We had clients in multiple markets and a growing reputation. But margins were tightening.
August 29, 2025

No structure? Say goodbye to growth

Or minute of scaling on sand, thinking it’s strategy

Most founders think their biggest challenge is people. People who don’t take ownership. People who drop the ball. People who don’t care as much as they do. I used to think so too.

Join the “most offbeat” Businessletter on business, systems and freedom.

And get free eBook Business Black Box Unpacked on business processes and systems.
Thank you!
Didn’t get the email?
Make sure to check your spam folder.
Oops! Something went wrong while submitting the form.